The Northern California Fly Fishing Board

Buzz,

Although I philosophical agree with your statements it really comes down to simple economics and basic sompetition. The internet has certainly changed marketing of products,whereas in the past a business would look to the local market, now a business has to look globally. Fly fishing expenditures are for most people discretionary dollars, as such they are very limited for most people. Viewed from this point of view if a person is buying a $1000 rod and reel combination there is at least $75.00 in sales tax, depending where in California you live, that diminishes those discretionary by that amount. Whereas, the person that buys that same rod and reel combination from an out of state vender has those sales tax dollars to spend in their local fly shop. Just a slightly different prespective of the same view.